Apollo 11 learning for future innovation leaders.
The Apollo program invested over $150 Billion (in 2019 dollars) to put a man on the moon and bring the ast...
23 July, 2019 / No comment
Think Differently
The secret to innovation is hidden in the details.
I picked up this book by Safi Bahcall because our “loonshot,” COMRADITY, is a place for nurtur...
15 July, 2019 / 1 Comment
Independence!
Less than 250 years ago, 13 colonies declared independence from the British Empire: “by Authority of...
08 July, 2019 / No comment
A Fresh Start
Spring is just miraculous, isn’t it? Watch long enough – look to the right and then back to the le...
22 April, 2019 / No comment
Motivate with a Challenge
Apollo 11 learning for future innovation leaders.
The Apollo program invested over $150 Billion (in 2019 dollars) to put a man on the moon and bring the ast...
23 July, 2019
Maybe “The Crazy Ones” Aren’t So Crazy.
While some see them as the crazy ones, we see genius. Because the people who are crazy enough to think the...
21 January, 2019
The 99% of Innovation
When we think of innovation, we think of the venture-backed start-ups with high returns to investors or so...
03 September, 2016
The Perils of Creating a New Brand Name
By John K. Grace, BrandTaxi President and Managing Partner Most people today, especially those in marketin...
21 April, 2016
Data and Creativity
The hard-working woman arrived at her local grocer with a week’s pay in her purse, to buy a chicken ...
07 June, 2015
Fixing Problems?
You hear it all the time. To get ahead in business be a problem solver. The assumption is that when we sol...
05 May, 2015
Be Original
The Gift
Many say that creative people have “the gift” – that they are the “haves” an...
29 December, 2016 / No comment
Introducing COMRADITY Co-Create Lab
The biggest hurdle advertising professionals have to overcome is the industry’s reputation for bulls...
13 November, 2015 / No comment
Implications for how to Co-Create from “Art & Copy”
“Art & Copy” is documentary by Doug Pray, featuring iconic advertising creatives talking a...
13 November, 2015 / No comment
Disrupting Ambiguity is the Path to Innovation
This week’s reading and thinking inspires a theory that the path to innovation is not just disruption (...
15 June, 2010 / No comment
Build it Right the First Time
Fear of Missing Out
Buying “Innovation” requires a leap of faith. We all know there’s a temptation to make t...
02 December, 2014 / No comment
Advertising-as-we-know-it is like wrinkle miracle ointments . . .
. . . with the exception of a few very expensive treatments, only the very rich can afford, the rest are c...
16 May, 2010 / No comment