I act as your “Fractional CMO”. What this means is you get a seasoned marketing professional working right alongside your team, without having to incur heavy staff costs. You get someone with a broad perspective to help design your marketing strategy and help you with all aspects of your marketing, including branding, messaging and, most importantly, customer acquisition. We will also regularly follow and evaluate the changing competitive landscape in your industry.
I position my clients as leading experts and influencers within their industry niche and geographic area. In addition to designing your strategy, my team and I can provide digital marketing and data analysis, including social media, search analytics, conversion optimization, and ongoing analysis of your competitor’s activity.
Using “one-size fits all” solutions for your marketing is typically ineffective and can be costly. That is why I invest the time in a consultative method - using research, hard data, and analysis to create a tailored marketing solution that delivers solid, consistent growth.
I’ll help you avoid the pitfalls of using dated marketing campaigns and help you overcome common obstacles, so you will consistently get in front of your ideal prospects, identify new sources of revenue and drive new business to your company.