Database of New Journo Experiments

UPDATED WITH SHORT, PHASE I SURVEY SPREADSHEET - PLEASE LET ME KNOW IF THIS IS SHORT AND SWEET YET MEANINGFUL . . . (scroll down)

C.W. Anderson (@chanders) a contributor to the Columbia Journalism Review (Reconstruction of Journalism), suggested in response to Steve Buttry's criticism that the report does not review new journalism experiements, that there should be a database of journalism experiments. 

I've criticized the journalists who wrote the CJR report for not collaborating with others with experience solving economic problems.  So in the spirit of collaboration - it takes a "We" Renaissance to solve this problem -  I've volunteered to build a database of New Journo Experiments.  First step is to set up the datapoints to collect.  Specifically, what information do we need to collect to know that a solution is worth replicating and how to replicate it.

Obviously, this creates issues. 

1. Should the information be "blind"  (each project assigns itself a code name) if so how do we sure accountability?
2. Another way to keep the information "blind" is that I agree to a confidentiality agreement and then report the findings in a blind way (i.e., journo projects that do X get higher conversion rates, than the those which do not). 
3. Should the information be free to anyone? Or should it only be available for free to participating papers?
4. In any case, are any journalism professors willing to volunteer to assemble a panel of marketing, technology, finance professors - to analyze the data and make recommendations?

The excel spreadsheet is a draft of datapoints to collect.  The objectives are to be as simple as possible and still gain some insights that are actionable and to maintain participant confidentiality.

Download JOURNO EXPERIMENTS  Spreadsheet

UPDATE: Comment or fill-in after downloading JOURNO EXPERIMENTS Short & Sweet Phase I Spreadsheet

Please provide your input by commenting on this post.

Thanks,

Katherine Warman Kern